Products from Anila’s Authentic Sauces are going on sale in two new premium stores from next month.
Anila’s range of curry sauces and accompaniments is being taken for the first time by North West retailer Booths. The products are going into its new Penrith store which opens in Cumbria on November 15th.
A selection of Anila’s products is also going on sale in Glasgow in Whole Foods Market – the world’s leading organic and natural grocery store. The retailer is opening its first outlet in the UK outside London on November 16th.
“I am delighted to have secured shelf space for Anila’s products in two such well-regarded retailers,” said Anila Vaghela, who runs Anila’s Authentic Sauces. “It’s exciting to be going into Booths for the first time, and also to be part of Whole Foods’ expansion plans.
“We’ve supplied the Whole Foods branches in London for more than ten years now, and it is great news that a store is being opened in Glasgow.”
The stores are the latest in a number of new outlets that have recently taken Anila’s products, including Bents Garden & Home, Cheshire – four times holder of the best destination garden centre in the UK.
Anila’s Authentic Sauces produces an eight-strong range of award-winning gluten-free, dairy-free and sugar-free curry sauces. Suitable for vegetarians and vegans, the sauces are sold in speciality food stores, farm shops, garden centres and health shops around the country, including top stores like Harrods and John Lewis Food Halls at Oxford Street and Bluewater.
The company, founded by Anila in 1997, also produces a mouth-watering range of 16 chutneys, pickles and dips.
The Penrith Booths store, which will be the 28th outlet for the family-run retailer, is taking 15 lines, including all eight curry sauces. Whole Foods Market, which sells some of the finest natural and organic food available, is taking a similar number.
Anila’s Authentic Sauces has won 11 Great Taste Awards from the Guild of Fine Food for its products. Its Goan Green Curry Sauce was named Best Vegan Product in The Veggie Awards 2011 by Cook Vegetarian! magazine, with the judges saying: “Not only one of the best vegan curry sauces we’ve ever tried but one of the best curry sauces available. Its complexity of flavours makes its taste truly sensational.”
In 2009 Anila’s Spicy Korma Curry Sauce scooped a “Free From” Food Award.
Anila’s Authentic Sauces is based in Walton-on-Thames, Surrey, with a unit in Hounslow, and is run by Anila and her husband Dan.
Visit www.anilassauces.com for more information.
Issued by Nottingham-based PR company Perfect 10 PR www.perfect10pr.co.uk
